Why Layering Order Matters
Skincare products are formulated to work at different depths of the skin. Applying them in the wrong order can block absorption, reduce efficacy, or even cause pilling. The golden rule: lightest texture first, heaviest last.
Here's exactly how to layer your serum and cream for the best results.
Step-by-Step: The Correct Layering Order
1. Cleanse
Always start with a clean canvas. Use a gentle cleanser suited to your skin type to remove impurities, excess oil, and any residue from the day.
2. Tone (Optional)
If you use a toner or essence, apply it now. These lightweight liquids prep the skin and improve absorption of everything that follows.
3. Apply Your Serum
Serums are concentrated treatments with smaller molecules designed to penetrate deeper into the skin. Apply a few drops of our Salmon Serum to clean skin and gently press it in with your fingertips — don't rub.
Wait 60 seconds before moving to the next step. This allows the serum to absorb fully and prevents pilling.
4. Apply Your Cream
Creams are occlusive — they seal in the active ingredients from your serum and lock in moisture. Apply our Salmon Capsule Cream using upward, gentle strokes across the face and neck.
The cream acts as a protective barrier, ensuring the serum's actives stay where they need to be and work throughout the night.
5. SPF (Morning Only)
In the morning, always finish with a broad-spectrum SPF 30 or higher. Sunscreen is the single most important anti-aging step in any routine.
Common Layering Mistakes to Avoid
- Applying cream before serum — the cream's heavier texture will block the serum from penetrating
- Not waiting between steps — rushing causes products to pill and reduces absorption
- Using too much product — a pea-sized amount of cream and 3–4 drops of serum is enough for the full face
- Skipping the neck — the neck shows signs of aging just as quickly as the face
Morning vs. Evening Routine
Both AM and PM routines follow the same layering logic, but with different goals:
- Morning: Focus on protection — antioxidants, hydration, SPF
- Evening: Focus on repair — this is when your skin regenerates most actively, making it the ideal time for PDRN and peptide-rich products like the Salmon Serum and Salmon Capsule Cream
The Purely Her Layering Duo
Our Salmon Serum and Salmon Capsule Cream are designed to work together. The serum delivers concentrated PDRN and peptides deep into the skin; the cream locks it all in while nourishing the surface. Used consistently as a pair, they address fine lines, dullness, and loss of firmness from every layer of the skin.

